New research shows that PC Culture is pushed on America by a) the 8% of Americans who identify as progressive b) who are overwhelmingly rich college educated white people. Key points:
On social media, the country seems to divide into two neat camps: Call them the woke and the resentful.
Reality is nothing like this – most Americans don’t fit into either of these camps.
They also share more common ground than the daily fights on social media might suggest—including a general aversion to PC culture.
[A research study shows] seven distinct clusters emerge: progressive activists, traditional liberals, passive liberals, the politically disengaged, moderates, traditional conservatives, and devoted conservatives.
25 percent of Americans are traditional or devoted conservatives, and their views are far outside the American mainstream.
8 percent of Americans are progressive activists, and their views are even less typical.
66% of Americans who don’t belong to either extreme constitute an “exhausted majority.” Their members “share a sense of fatigue with our polarized national conversation, a willingness to be flexible in their political viewpoints, and a lack of voice in the national conversation.”
80 percent believe that “political correctness is a problem in our country.”
74 percent ages 24 to 29, and 79 percent under age 24 believe that “political correctness is a problem in our country.”
79% of whites are ever so slightly less likely than average to believe that political correctness is a problem in the country,
Asians (82 percent),
Hispanics (87percent), and
American Indians (88 percent) who are most likely to oppose political correctness.
74% of of African Americans oppose political correctness. This means that they are only four percentage points less likely than whites, and only five percentage points less likely than the average, to believe that political correctness is a problem.
If age and race do not predict support for political correctness, what does? Income and education.
83 percent of respondents who make less than $50,000 dislike political correctness
70 percent of those who make more than $100,000 are skeptical about it.
87 percent who have never attended college think that political correctness has grown to be a problem vs. 66 percent of those with a postgraduate degree share that sentiment.
Among devoted conservatives, 97 percent believe that political correctness is a problem.
Among traditional liberals, 61 percent do.
Progressive activists are the only group that strongly backs political correctness: Only 30 percent see it as a problem.
So what does this group look like? Compared with the rest of the (nationally representative) polling sample, progressive activists are much more likely to be rich, highly educated—and white.
They are nearly twice as likely as the average to make more than $100,000 a year.
They are nearly three times as likely to have a postgraduate degree.
And while 12 percent of the overall sample in the study is African American, only 3 percent of progressive activists are.
With the exception of the small tribe of devoted conservatives, progressive activists are the most racially homogeneous group in the country.
But what the vast majority of Americans seem to see—at least according to the research conducted for “Hidden Tribes”—is not so much genuine concern for social justice as the preening display of cultural superiority.
In a democracy, it is difficult to win fellow citizens over to your own side, or to build public support to remedy injustices that remain all too real, when you fundamentally misunderstand how they see the world.
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